There’s so much more to the auto business than getting a vehicle to a dealership. One of the sides rarely captured in newsreels, but drooled over by fans are restored and modified creations. Heck, SEMA has built an entire convention around it. The MotorTrend network is almost entirely devoted to the cause.
Those mods are usually on existing cars, however. A new film released by Fiat takes a look at how three Fiat 500s were modified before they debuted.
New Fiat 500⎮One Shot – Trailer
www.youtube.com
“One-Shot” is the first docufilm by the automaker. It covers a six month journey to create a unique one-off ahead of the debut of the redesigned Fiat 500 earlier this year. The new model is an all-electric car that retains much of the classic Fiat looks but with a completely modern powertrain.
“You never get a second chance to make a good first impression.” These words, from Olivier François – President, Fiat Brand Global and FCA Chief Marketing Officer – open the film, explaining how the debut of the New 500 should be considered as a milestone in the brand’s history.
The documentary is dedicated to the three cars designed by high-end brands – Armani, Bvlgari, and Kartell. Armani is a fashion house, Bvlgari is a jewelry company, and Kartell sells contemporary furniture.
Filmmakers take the viewer on a journey from the moment the company representatives first met with Fiat in Turin through the launch of the three exclusive cars in Milan earlier this year.
The new 500 has a more aggressive exterior that’s less bulbous but still retains many fo the design characteristics of the 500 of years past. It has a range of approximately 199 miles (WLTP). Fiat has given the car three drive modes: Normal, Range and Sherpa. The Range drive mode allows for one-pedal driving.
The 500 is the first Fiat to receive FCA’s new UConnect 5 system, which is compatible with Apple CarPlay, Android Auto, and wireless communication. It comes equipped with a 10.25-inch touch screen.
Officially, the decision on whether or not to bring the new Fiat 500 to U.S. shores is still up in the air.
You can watch the film below.
New Fiat 500 | One Shot documentary by VICE – Genesis of the New 500 One-Offs
www.youtube.com
Fiat 500 “One Shot” docufilm still shots
Photo courtesy of FCA US LLC
Fiat 500 “One Shot” docufilm still shots
Photo courtesy of FCA US LLC
Fiat 500 “One Shot” docufilm still shots
Photo courtesy of FCA US LLC
Fiat 500 “One Shot” docufilm still shots
Photo courtesy of FCA US LLC
Fiat 500 “One Shot” docufilm still shots
Photo courtesy of FCA US LLC
Fiat 500 “One Shot” docufilm still shots
Photo courtesy of FCA US LLC
Fiat 500 “One Shot” docufilm still shots
Photo courtesy of FCA US LLC
Fiat 500 “One Shot” docufilm still shots
Photo courtesy of FCA US LLC
Fiat 500 “One Shot” docufilm still shots
Photo courtesy of FCA US LLC
Fiat 500 “One Shot” docufilm still shots
Photo courtesy of FCA US LLC
Fiat 500 “One Shot” docufilm still shots
Photo courtesy of FCA US LLC
Fiat 500 “One Shot” docufilm still shots
Photo courtesy of FCA US LLC
Fiat 500 “One Shot” docufilm still shots
Photo courtesy of FCA US LLC
Fiat 500 “One Shot” docufilm still shots
Photo courtesy of FCA US LLC
Fiat 500 “One Shot” docufilm still shots
Photo courtesy of FCA US LLC
Fiat 500 “One Shot” docufilm still shots
Photo courtesy of FCA US LLC
Fiat 500 “One Shot” docufilm still shots
Photo courtesy of FCA US LLC
