Lexus and Blackberrry Mountain team up for new off-road adventure

Chris Teague

Chris Teague

Lexus GX SUVs take to the trails at Blackberry Mountain, a luxury resort in the Great Smokey Mountains.

Blackberry Mountain in Walland, Tennessee is the newest home of the Lexus Off-Road Adventure. The 5,200-acre Relais & Châteaux-designated resort will now offer the 90-minute program to guests.

Located in the Great Smoky Mountains of East Tennessee, the Lexus Off-Road Adventure at Blackberry Mountain puts guests behind the wheel of a Lexus GX on a course designed to hone their off-roading skills. Participants are offered instruction on six off-road challenges: Rock Crawl, Side Tilt, Hill Climb and Descent, Balance Beams, Log Crawl and Axle Twist.

In addition to the obstacles, the scenery of the resort envelops drivers as they’re shown landmarks and waypoints of the mountains and Tennessee Valley.

“Lexus and Blackberry Mountain are a terrific fit as we’re both passionate about delivering amazing experiences for our guests,” said Lisa Materazzo, vice president of Lexus marketing. “Our GX 460 has off-road capabilities that few luxury SUVs can match, and there’s no better way to experience them than a drive on this rugged and scenic trail.”

Blackbery Mountain joins sister resort Blackberry Farm in offering the program, which also includes a complimentary two-hour test-drive of Lexus vehicles for all guests of the resort.

Each Lexus Off-Road Adventure has a maximum of three guests. Drivers must be 21 years old or older and passengers much be 10 years old or older.

To find out more about the program and to reserve your stay to take part in the Lexus Off-Road Adventure, contact Blackberry Mountain directly.

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