In 1971, the same year that the Lamborghini Countach 500 LP debuted, another LP made its debut – Al Green’s “Al Green Gets Next to You”. That album contained the hit track “I Can’t Get Next to You” (originally a Temptations song) and the lesser known single “I’m a Ram”.
Though mostly forgotten by the passing of time, Ram is reviving the tune for a new ad campaign featuring multi-Grammy Award-winning singer-songwriter-producer Chris Stapleton. The campaign spans across the television and digital landscape as well as on social media channels. It features a new rendition of Green’s “I’m a Ram” sung by Stapleton.