Ford Co-Pilot360 Technology, a suite of numerous driver-assist features is adding Active Drive Assist to its roster. Active Drive Assist allows for hands-free driving on more than 100,000 miles of divided highways in all 50 U.S. states and Canada.
“The stress of long highway drives remains a huge issue for drivers around the world,” said Hau Thai-Tang, Ford’s chief product development and purchasing officer. “By introducing driver-assist technologies like Active Drive Assist, Ford’s version of hands-free driving, we’re allowing our customers to feel more confident whenever they’re behind the wheel.”
Active Drive Assist is an evolution of Intelligent Adaptive Cruise Control with Lane Centering. The ability to have hands-free operation is a first for Ford. Now the company goes up against similar products from Tesla (Autopilot) and Cadillac (Super Cruise).
In the 2021 Ford Mustang Mach-E, the technology is displayed on the driver information screen.Photo courtesy of Ford Motor Company
According to the Dearborn, Michigan-based automaker, “Hands-Free Mode allows drivers on certain sections of pre-mapped, divided highways to drive with their hands off the steering wheel – if they continue to pay attention to the road ahead – granting them an additional level of comfort during long drives.”
The system works to ensure that while the driver can operate the vehicle hands-free, they are paying attention to the road. An infrared driver-facing camera tracks eye gaze and head position. This technology is similar to what Subaru uses as part of its EyeSight safety and driver assistance system.
At the same time, Lane Centering Mode operates to keep the vehicle in its lane. Drivers will be notified by visual prompts on their instrument cluster when they need to return their attention to the road or resume control of the vehicle.
“Introducing Active Drive Assist with a driver-facing camera makes perfect sense because the vehicle helps relieve the stress and burden of driving but still leaves you fully in control,” said Thai-Tang. “And if you lose focus on the road ahead, Active Drive Assist will automatically warn and potentially slow the vehicle down until you’re ready to focus back up.”
Ford isn’t the only automaker readying hands-free driving capability for the market. Volvo recently announced that such a feature will be available on the forthcoming redesigned XC90 though specifics on where that capability will be able to be used is still pending.
To perfect the technology, Ford’s team took the company’s Active Drive Assist test vehicles on an extensive road trip exposing its sensors to operate in snow, rain, bright sun, dark nights, traffic jams, and open roads in the U.S., Canada, and Europe. The trip was designed to expose the sensors to specific scenarios that drivers face as part of daily driving in the real world.
Active Drive Assist begins rolling out on select 2021 model year Ford vehicles and will be available across the Mustang Mach-E lineup.
Those who get their Mustang Mach-E order in early will have Active Drive Assist hardware available as part of the Ford Co-Pilot360 Active 2.0 Prep Package at time of purchase. Ford currently plans to give customers who purchase the prep package the opportunity to purchase Active Drive Assist software and receive the feature at a Ford dealer or via an over-the-air update in the third quarter of 2021.
The Ford Co-Pilot360 Active 2.0 Prep Package also includes Active Park Assist 2.0, the latest iteration of park-assist technologies. Active Park Assist 2.0 works by holding a button, which gives the vehicle permission to take control of parking in parallel and perpendicular spaces. It also offers Park Out Assist with side-sensing capability that allows drivers to navigate out of a parking spot when another vehicle has parked too close for comfort.